Content Marketing Executive

About the Role

At Travel + Leisure Co., we create exceptional vacation experiences—and that starts with compelling storytelling and engaging content. We’re looking for a creative and detail-driven Marketing Specialist to help bring our campaigns to life across digital and traditional channels.

How You’ll Shine

You will play a key role in supporting the design, execution, and optimization of multi-channel marketing campaigns, ensuring our brand resonates with travelers across the region.

Your responsibilities include, but are not limited to:

• Develop and deliver creative assets for marketing campaigns, including social media content, eDMs, landing pages, digital ads, gift certificates, and print collateral
• Support the creation and repurposing of content across various communication channels to ensure brand consistency
• Write, edit, and proofread compelling marketing copy aligned with our brand voice
• Generate and publish engaging content (text, images, video, HTML) that drives customer engagement and conversion
• Assist in campaign tracking and performance monitoring, including maintaining campaign codes and coordinating with internal teams such as Call Centers
• Identify and curate user-generated content, ensuring proper consent and amplification across platforms (e.g., Instagram, Facebook, TikTok, YouTube, Line, Viber)
• Plan and manage social media editorial calendars and email marketing schedules
• Monitor campaign performance using analytics tools, deriving insights and recommending improvements
• Collaborate cross-functionally with teams such as Customer Relations and Sales to strengthen brand reputation and campaign impact
• Coordinate with internal stakeholders and external partners to ensure timely delivery of marketing initiatives
• Support general marketing operations, including administrative tasks as required

What You’ll Bring

We are looking for a candidate who combines creative thinking with strong execution and analytical skills, and thrives in a fast-paced, collaborative environment.

• 2–3 years of experience in marketing, content, or social media roles (highly preferred)
• Strong written and verbal English communication skills with a creative mindset
• Hands-on experience in campaign execution (e.g., email builds, landing page updates)
• Proven experience in social media management and analytics tools
• Ability to work effectively in a matrixed, cross-functional environment
• Highly organized with the ability to manage high content volume in a fast-paced setting
• Strong attention to detail and commitment to quality
• Bachelor’s degree in Marketing, Communications, or a related field (preferred)
• Proficiency in tools such as:
  • Salesforce or similar CRM
  • Canva / Adobe Creative Suite (Photoshop, InDesign, Illustrator)
  • WordPress, Mailchimp
  • Microsoft PowerPoint and Excel
• Working knowledge of Google Analytics 4, UTM tracking, and Looker Studio
• Ability to interpret performance data and translate insights into actionable recommendations
• Fluency in English; additional Southeast Asian language skills (Thai, Bahasa, Mandarin) are an advantage

Why Join Us?

At Travel + Leisure Co., you’ll be part of a global team that values creativity, innovation, and collaboration—while helping people experience the world through unforgettable vacations.