Senior Marketing Technology Analyst
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Central Location, Orlando, Florida, United States, 32821
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Customer Relationship Management
We Put the World on Vacation
Travel + Leisure Co. is the world’s leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and lifestyle travel brands. Our dedicated associates help the company achieve its mission to put the world on vacation. Innovation and growth keep our work interesting and fun. Every day is a chance to learn something new and turn vacation inspiration into exceptional experiences for millions of travelers worldwide.
We are seeking a Senior Marketing Technology Analyst to play a pivotal role in enhancing our marketing infrastructure and enabling data-driven decision-making across the organization. This position is responsible for implementing, maintaining, and optimizing core marketing technologies, including our marketing data warehouse, identity management systems, and customer data platforms.
As the subject matter expert on marketing data and technological capabilities, you will drive the development of a data-first culture within our Marketing team. Your mission is to create, maintain, and champion a comprehensive 360-degree view of our customers, ensuring actionable insights are seamlessly integrated across all member touchpoints.
The ideal candidate excels at building practical, innovative solutions and leverages technology to address real-world business challenges effectively. This will be a hybrid position working onsite in Orlando on Monday, Tuesday, Wednesday and from home Thursday, Friday.
How You'll Shine:
- Act as the central authority on marketing data architecture and technological capabilities, ensuring systems are scalable and aligned with organizational goals.
- Develop and promote a comprehensive 360-degree customer view, enabling personalized, data-driven interactions across all touchpoints.
- Partner with cross-functional teams to identify business needs and deliver technological solutions that drive measurable outcomes.
- Lead efforts to continuously improve data quality, integration, and accessibility across marketing systems.
- Evangelize the use of data and technology within the marketing organization, fostering a culture of innovation and data-driven decision-making.
What You'll Bring:
- Bachelor’s Degree in a relevant field such as Marketing, Computer Science, Data Science, Information Systems, Business Analytics, or a related discipline.
- A master’s degree in marketing Analytics, Data Science, or Business Administration (MBA) is a plus but not required.
- Well organized, detail-oriented and customer service focused.
- Curious about data and how it relates to the customer and the business
- Preference to work in a fast paced, evolving and deadline driven environment.
- Expertise with HubSpot is heavily preferred or Big Data tools and platforms (Snowflake, Big Query, AWS, Simon Data).
- Expert level SQL and at least 1 additional scripting or 4GL language.
- Experience in setting up a CRM platform from the ground up.
- Experience with MDM technologies.
- Experience with integration patterns including web hooks, API, ELT and ETL.
- Experience with diagramming tools (Lucid Chart, Visio).
- 5+ years’ experience in IT or Technical business function.
- 5+ years’ experience with SQL
- 5+ years’ experience with database programming, modeling or administration.
Experience equivalent to the education requirement may be accepted in lieu of the education requirement.
How You'll Be Rewarded:
We offer a diverse range of comprehensive health and welfare benefits to associates who work 30 or more hours per week to meet your needs and support you throughout your career with us. Travel + Leisure Co. benefits include:
Note: Temporary and/or seasonal associates are ineligible for Paid Time Off.
- Medical
- Dental
- Vision
- Flexible spending accounts
- Life and accident coverage
- Disability
- Depending on position, paid time off, parental leave and holidays (speak to your recruiter for additional information)
- Wish day paid time to volunteer at an approved organization of your choice
- 401k with employer match (subject to eligibility requirements, including tenure - speak to your recruiter for additional information)
- Legal and identify theft plan
- Voluntary income protection benefits
- Wellness program (subject to provider availability)
- Employee Assistance Program
Where Memories Start with You
Hospitality is at the heart of all we do at Travel + Leisure Co. Here, you’ll find an inclusive environment where we deliver excellence and take time to have fun, celebrate together, and support one another. We're always looking ahead to what’s next and how we can strengthen our business, its neighboring communities, and the customer experience. Join our global team and build a career where memories start with you.
We are an equal opportunity employer, and all applications will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to MyCareer@travelandleisure.com, including the title and location of the position for which you are applying.