The Senior Business Data Analyst is responsible for the strategic insights and strategy of our members across a growing number of channels. In this role you will work with the marketing organization to provide meaningful audience segments, process automation and advanced analytical support including analysis, reporting and model creation. This role will work directly with marketing management to drive strategy, new ways of thinking, process improvements and overall business goals. This role is a hybrid role in office Monday, Tuesday and Wednesday and remote Thursday, Friday.
How You'll Shine:
Very strong ability to create actionable reporting and analysis both AdHoc and requested
Be a mentor to analysts across the team and organization
Ability to drive meetings with leadership to enhance or change strategy
Deploy targeted audience files to downstream channels
Manage ongoing validation of data integrity for scheduled and AdHoc campaigns
What You'll Bring:
Bachelor’s Degree in business or quantitative field
Ability to understand advanced modeling techniques
Coding experience with SQL, SAS, Python or R
Knowledge working with campaign orchestration technologies (CDP preferred)
Knowledge working with marketing channels including ESP, Digital Ads, Push, SMS and Dialers
Experienced in creating insightful dashboards using PowerBI or Tableau or related visualization tool
5+ years’ experience delivering targeted audiences within a multi-channel organization
5+ years’ experience working with campaign orchestration technologies (CDP preferred)
Experience equivalent to the education requirement may be accepted in lieu of the education requirement.
How You'll Be Rewarded
We offer a diverse range of comprehensive health and welfare benefits to associates who work 30 or more hours per week to meet your needs and support you throughout your career with us. Travel + Leisure Co. benefits include:
Hospitality is at the heart of all we do at Travel + Leisure Co. Here, you’ll find an inclusive environment where we deliver excellence and take time to have fun, celebrate together, and support one another. We're always looking ahead to what’s next and how we can strengthen our business, its neighboring communities, and the customer experience. Join our global team and build a career where memories start with you.
We are an equal opportunity employer, and all applications will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to MyCareer@travelandleisure.com, including the title and location of the position for which you are applying.
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